The era of hyper-globalization, characterized by the pursuit of the lowest possible labor costs regardless of geography or political alignment, has officially reached its “Pre Mortem.” Following the systemic supply chain shocks of the early 2020s and the weaponization of trade during regional conflicts, the global political focus has shifted to “Friend-Shoring.”
This is the strategic reorganization of global trade to ensure that essential supply chains from semiconductors to pharmaceuticals are located exclusively within a circle of trusted political allies. From a political perspective, Friend-Shoring is a “Who, Not How” solution. Instead of asking how to make a product cheaper, governments are now asking who they can trust to manufacture it without the risk of geopolitical blackmail.
This shift marks the return of “Industrial Policy,” a concept once dismissed by neoliberal economists as an inefficient relic of the past. Today, massive state subsidies, such as the US CHIPS Act and the EU’s Green Deal Industrial Plan, are the norm. This is “Economic Sovereignty” in action. States are no longer willing to outsource their survival to the “Invisible Hand” of a global market that may be influenced by an adversary.
However, the cost of this shift is inherently inflationary. Global trade was a deflationary force for thirty years because it optimized for cost above all else. Friend-Shoring adds “Friction” back into the system. Politicians are betting that the public will trade lower prices for higher stability. The risk is the creation of rigid, high-cost trade blocs reminiscent of the Cold War. To maintain true sovereignty, nations must ensure that Friend-Shoring leads to “Antifragility” a system that becomes stronger through local redundancy rather than just a new form of protectionism that stifles global innovation and cooperation. The success of this model depends on whether “friendship” is based on shared values or merely shared enemies.